However, Apple Music is not the same “freemium” experience music lovers have become accustomed to via Spotify. Apple’s service is free only for the first three months – after that, most of its features will be locked unless you pay a $9.99 per month fee.
Swift’s letter has prompted Apple to reverse their policy, and many have praised that she has "changed the industry." However, a demand from a pop powerhouse is essentially a voice from the industry itself. Independent artists have voiced their concerns too, but they don't have the privilege of a lawyered-up megaphone.
There have also been conflicting reports about Apple’s response to other artists who have threatened to withdraw. Anton Newcombe of The Brian Jonestown Massacre tweeted on June 17th that Apple would remove his music from iTunes if he refused to license his music for streaming. A spokesman for Apple has since responded to Rolling Stone stating that Apple is “not forcibly removing anyone from iTunes.”
Will Apple Music set a new standard of artist-to-fan correspondence, or will it alienate artists by hurting album sales? Either way, one thing's for sure - if you aim to make a change, make sure you have Taylor Swift on your side.
Check out what’s included with (and without) an Apple Music membership: http://www.apple.com/music/membership
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